Pitch Please!
The art of the pitch – it can be delicate and precise like threading a needle, to something much more direct and forceful, like demolishing a wall with a sledge hammer. Regardless of your style, if you are going to … Continue reading
The art of the pitch – it can be delicate and precise like threading a needle, to something much more direct and forceful, like demolishing a wall with a sledge hammer. Regardless of your style, if you are going to … Continue reading
Having already worn many hats at what I still like to think is a young age, I took a less traditional path into PR. I worked in the fashion industry as a runway and print model directly after high school. … Continue reading
I rode the Red Line into our Boston office yesterday morning and was greeted as usual with the glow of smart phones in the hands of commuters. The difference this time was the repeated flicker of red squares … Continue reading
The demise of Google Reader caused some angst recently, but not for me. I wasn’t a user of the service, so it got a shrug and I moved on. However, the rumor that Google Alerts has been acting up … Continue reading
Like many PR industry folks, I was a communications major in college (go Boston U!). Like many college grads, when the Dean handed me that diploma, I felt powerful, knowledgeable; I was a master of the PR world! My … Continue reading