General

PR Agency Culture: Play to Win!

Work hard and play hard. While so cliché, that expression accurately describes the tone at many PR and social media agencies – and Matter Communications is no exception. We embrace the philosophy that office-wide extra circular activities ensure that our PR professionals are engaged with not only clients (during the day and thereafter), but also with each other.
And, we take the topic a bit further by empowering our staff to organize these activities – and one another! Just last week our office received a note from Kaitlyn Ethier encouraging the wider group to jump-in to a second night of pick-up basketball. The initiative – like the plethora of other weekly happenings – is encouraged by senior management but run by the staff. And, that’s what makes them special.

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Matter Chatter

Getting to the Good Idea – Brainstorming 101

How many brainstormers do you attend each month? Too many? Not enough? Whatever the amount, it’s so important to get the most out of them. It’s a huge ask, lots of people in the room, billable time and sometimes there’s even food!
At Matter Communications, brainstorming is an art form.

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Graphical Content

A Website Costs HOW Much?!

Smashing Magazine, a go-to source for design and web topics and resources, recently posted an article that speaks to the challenges facing any web design firm (or client searching for a firm) to rationalize the price tag behind a new website.

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