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Gentlemen, Start Your Mustaches!

Beginning this morning, I’m joined by a number of guys at our PR and social media firm Matter Communications who are participating in the Movember initiative, a program designed to raise awareness (and funds!) for various forms of men’s cancer, including prostate and testicular, to name only a couple.

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5 Things PR Agencies Stopped Doing

Years ago it was a simpler time for PR firms. You’d land a client, find the right news hook, set up a media tour and hit the road to visit analysts and journalists. Then, you’d count up all the news clippings, put them in a big, shiny book, and slam it on the table during the next quarterly agency review. The louder the sound of the book, the better the odds of continuing the relationship.

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PR, and the End of the summer blues?

Some people shudder at the thought of summer coming to end, but not me. I love all that is associated with the warm and sunny months, including the last week of August. However, I equally love the start of September – the busiest time at our shop and most PR and social media agencies.

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PR Agency Culture: Play to Win!

Work hard and play hard. While so cliché, that expression accurately describes the tone at many PR and social media agencies – and Matter Communications is no exception. We embrace the philosophy that office-wide extra circular activities ensure that our PR professionals are engaged with not only clients (during the day and thereafter), but also with each other.

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