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Never Content With Content Distribution

As our creative team is in the process of producing a satellite media tour that’s reaching no less than 25 national media outlets today – from the studio here at our office – the increased importance of solid distribution channels is on my mind. It should be on yours, too.

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Making the Most of a PR and Social Media Brainstorm

In a world that embraces creative content, one of the best ways to leverage the many smart and savvy resources in an agency like Matter is to hold a brainstorm. Inviting a group to discuss new and exciting ways to bring a message, product or platform to key audiences always yields valuable results.

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St. Patrick’s Day Matters

Our agency celebrated St. Patrick’s Day last week – it was a hoot, by the way! – and our family did more celebrating this past weekend. And, naturally, I’m making plans to celebrate again tonight. In the meantime, I thought to share five reasons why this holiday is an annual highlight for so many of us:
First, it’s authentic.

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