As our creative team is in the process of producing a satellite media tour that’s reaching no less than 25 national media outlets today – from the studio here at our office – the increased importance of solid distribution channels is on my mind. It should be on yours, too.Read more →
As a three-time recipient of a “Best Place to Work” in Boston award from the Boston Business Journal, a distinction I’m proud of for obvious reasons, I was puzzled to learn that in 2014 public relations firms like Matter Communications will no longer be able to submit. Those days are over.Read more →
In a world that embraces creative content, one of the best ways to leverage the many smart and savvy resources in an agency like Matter is to hold a brainstorm. Inviting a group to discuss new and exciting ways to bring a message, product or platform to key audiences always yields valuable results.Read more →
Our agency celebrated St. Patrick’s Day last week – it was a hoot, by the way! – and our family did more celebrating this past weekend. And, naturally, I’m making plans to celebrate again tonight. In the meantime, I thought to share five reasons why this holiday is an annual highlight for so many of us:
First, it’s authentic.
It’s NFL playoff time, and the New England Patriots are again looking like league leaders. With a weekend win over Indianapolis, our boys are packing their bags and preparing for what will surely be a tough test when they play the Broncos this coming weekend.Read more →