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Where the Hipsters PR

What do Nike Shoes, local brews, foodies, hipsters and Matter Communications all have in common? Simple – all can be found in Portland Oregon. I have been fortunate enough to spend this week with some of Matter’s newest cohorts in our recently added Portland office. While I am here in an official capacity, it has hardly felt that way.

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Why Corporate Social Responsibility Matters

According to the World Business Council for Sustainable Development, corporate social responsibility is defined as “the continuing commitment by business to contribute to economic development while improving the quality of life of the workforce and their families as well as of the community and society at large.

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3 Ways to Win at Social Media (like the CIA)

I’d like to congratulate the U.S. Government. You’re winning at public relations right now. No, really. Two well-known and often maligned government agencies have found respective niches to educate and entertain, helping to project a friendlier image to the masses. There’s a few lessons we can all learn from their social media triumphs.
Let’s start with the CIA.

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