Author: Charles Trowbridge

Media On The Move: Week of 6.17.2019

In 2009, newspapers died. According to Business Insider, in that year alone, 105 newspapers shut down, and 10,000 jobs were cut. The narrative is well-tread, and while newspapers never fully rebounded (and most likely will not), there are more than a handful to have successfully rolled out a subscription- or paywall-based model. Without delving into the genuine need for local news (which is too real), and… Read more »

Media on the Move: Week of May 6, 2019

Politics + PR As we round into form across the first half of 2019, we hit upon the realization that for the next 18 months, the majority of media coverage will either be outright political or contain shades of the conversation. The election coverage cycle seems grow in duration every time around. With each new declaration of candidacy comes a barrage of think pieces, op-eds, character… Read more »

Media on the Move: Week of February 11, 2019

The ROI of journalism lies at the center of the industry’s contraction for the last decade-plus. Much ink has been spilled, and many hands wrung, over the slow asphyxiation of the practice once deemed just as critical to the success of a democratic country as the government. The first domino to fall was the loss of advertising revenue, which exposed the tenuous foundation of the business:… Read more »

Media on the Move: Week of August 27

Amid the natural disaster catastrophes and political calamity heating up in August, the media landscape continues to shift. Reporters are making moves to digital newsrooms, going in-house for private companies or moving on to other endeavors. On Tuesday, the Omaha World-Herald announced it eliminated 23 staff positions, including 10 layoffs. Slightly less sympathetic, but just as significant, the New York Daily News cut half its newsroom… Read more »