Author: Colter Beote

How Case Study Videos Spark Customer Imagination

Picture this: you’re the marketing leader for a product or service. You know how much your solution has helped your customers reach new levels of success. Plenty of prospects are aware of what you have to offer but converting these leads into closed deals has been a challenge. These potential clients are considering working with you, but it’s more than likely they’ll want to see some… Read more »

The Problems and Solutions for Healthcare Video Marketing

Earlier this month, I had the privilege of attending the Healthcare IT Marketing & PR Conference (HITMC), a get-together specifically tailored to professionals in the healthcare marketing space. Daily sessions included strategy discussions about the common challenges healthcare marketers face, and how to overcome them. There were also panel discussions about how the holistic industry; an industry that has historically been slow to adapt to progressions… Read more »

Your Questions About Drone Videography Answered

It’s 2019, and drone videography isn’t the “next big thing” anymore- it’s certainly here to stay. With that said, everyone wants aerial views of their business or property but without the added stress of figuring out how to fly a drone without crashing. Is it possible to achieve these results without breaking your marketing budget? The answer is yes. Ever since the inception of FAA Part 107… Read more »