Author: Kat Aronofsky

Ask a PR Pro: How do I Get my Products Into Holiday Gift Guides?

We regularly sit down with a member of Matter’s Precision team to ask how PR professionals can put best practices into action. This month, we asked Account Director, Kat Aronofsky, how brands can get their products into holiday gift guides. Kat has led consumer PR teams to critical coverage in Forbes, NYT Wirecutter, TODAY, Buzzfeed, Good Housekeeping, New York Magazine, Popsugar and more.  The holiday season… Read more »