Author: Maggie Schlundt

5 Best Practices for Running a Dynamic Blog Program

Ten years ago, the word “blog” often referred to an individual offering personal musings on travel, fashion or politics. Now, blogs are one of the most powerful marketing tools a company can use, employed by small businesses and mega-corporations alike: half of the top 200 Fortune 500 companies had a corporate blog in 2018, and marketers that prioritize blog programs see ROI grow dramatically⁠. A business… Read more »