Author: Sara Pudvelis

Takeaways from RSA Conference 2019

RSA Conference had a distinctive new look this year. Great speakers and content were once again in full force, but in 2019 the seemingly endless construction at the Moscone Center in downtown San Francisco had finally wrapped up, and the event had a glistening, new appearance and vibe. It’s always interesting to see what grabs headlines while on site each year and which themes rise to… Read more »

Power Through the Holidays: A Guide to End of Year Public Relations

The last month of the year can go by in a blink of an eye. There are holiday parties, gift swaps, happy hours, and oh yes end of year pitching and reporting. Here are a few quick tips to keep you and your teams on track through the end of the year.   Tips for EOY Reporting Start reporting as early as possible. What items can… Read more »

Matter’s Helping Hands Volunteer Recap for May 2018

  Matter’s Helping Hands initiative encourages a nationwide community service effort that is rewarding and fulfilling for all of the employees. With 1000 plus hours of impactful volunteer work done each year, Matter is truly making an impact on its surrounding communities.    203 volunteer hours! This past month, Matter employees across five offices reached a combined total of 203 volunteer hours. This brings the current yearly… Read more »

Free Social Media Tools Your Company Should Be Using

With the number of corner-cutting tools and tricks on the Internet for everything from video games to weight loss, it is hard to narrow down which ones are timesavers and which will have you spending more time on it than if you just did it the old-fashioned way. Free tools are even harder to narrow down because which ones are useful and which ones will just… Read more »

Backlinking and SEO For Public Relations Professionals

In the world of SEO, backlinks have been the holy grail for ranking high in search results. The more quality backlinks a website has, the better that site will rank on Google. With the amount of content available today, quality backlinks can help to ensure a client breaks through the clutter and isn’t lost by the most popular search engines. In today’s world, it is important… Read more »

Summer Fridays at Matter: Thoughts from a New Employee

From my latest observations as a recent graduate, not everyone is jumping right into a job in their major. Many of my fellow classmates seem to be taking the summer off, applying to graduate programs, or taking smaller jobs, such as nannying, to give themselves a little bit of time before they become an actual adult. For me, it was the opposite. After multiple full-time internships… Read more »