Author: Tim Bradley

7 Branded Content Lessons You Don’t Need a Time Machine to Learn

How to future-proof your video marketing efforts and produce great content. Time travel is a strange and awesome idea. Maybe you’ve done something regrettable and want to rewrite history. Or maybe you’re just in a rock band destined to save humanity and you need to gather historical figures so you can graduate from high school (#WyldStallyns). Either way, the idea that you could travel into the… Read more »

Video Just Hits Different in the Summer

Welcome to the Q2 2022 LATEST + GREATEST from the MATTER VIDEO + PODCAST team! We can’t speak for anyone else, but so far 2022 has got us twisted up in knots. Like, good, strong, metaphorical knots. Our team is growing, our clients believe in the power of video and podcasts, and as we look ahead to summer, we’re feeling some combination of exhaustion and excitement…. Read more »

What do fizzy drinks, cybersecurity and sustainable energy have in common? 

It’s the Q1 2022 LATEST + GREATEST FROM MATTER VIDEO + AUDIO for your enjoyment! Wait a second… what month is it? Are we in April already? What’s the right way to describe 2022 so far? In a word, it’s been nuts – simultaneously dragging on forever and flying by at lightspeed. January feels like ages ago, but just yesterday it was March? Time… Whoa.  Anyway, from… Read more »


Thank you, clients and collaborators!  It’s hard to believe 2021 is already in the books. But here we are! So let’s talk about some of the major happenings of the last three months. Succession wrapped season 3 like a corporate version of Game of Thrones – and yes, we are here for it. Cowboy Bebop got us nostalgic for the anime of yore. And Arcane tore down the walls between video games and television by proving that compelling visuals and great storytelling always win. … Read more »

Video First, Video Always: Elevate Your Video Marketing Strategy

What do we always say is the most important thing?   Breakfast. Obviously, it’s breakfast. But a close second for marketers is – and always should be – video. Now, video may not be able to satisfy a serious craving for biscuits and gravy, but it does satisfy business needs and drive real engagement outcomes. And like breakfast, video isn’t so much a thing as it is a powerful collection of elements coming together to drive results. So, whereas the first,… Read more »


Thank you, clients and collaborators!  If there’s one thing we’ve learned this quarter, it’s that Rupaul’s Drag Race is essentially untouchable, winning its fourth straight Emmy for Outstanding Competition Program (and sixth for its incomparable host). And that Kate Winslet as Mare of Easttown could easily order a hoagie at Wawa’s without causing a stir. And another thing, if Shang-Chi and What if… are any indication, the next phase of the Marvel Cinematic Universe is going to be awesome.   And, speaking of awards, the Matter Audio… Read more »

The Latest + Greatest from Matter Video + Audio: Q2 2021

It’s hard to believe we’ve crossed the halfway point of 2021, but here we are. And there’s so much to report. Ted Lasso Season 2. Another big win at the Oscars for Pixar with Soul walking off with two golden statuettes. Oh, and how could we not mention Loki? What a ride! And like the mythical Marvel trickster, we at Matter accomplished a lot over the course of the last few months. 

Stealing the Show – Matter Adds 21 Video Award Wins to Its 2021 Collection

Roll out the red carpets. Put on your finest of fineries. It’s awards season, and Matter is absolutely cleaning up with our podcasts, branded videos and live virtual experiences and product launches. Now, we don’t like to brag – it’s just not in our nature. But we can’t pass on an opportunity to shine a spotlight on the hard and downright impressive work our team members have done in the last year. Especially if that light comes from prestigious awards programs and ranges in hue from platinum and gold to silver and bronze. So, without further ado – and with special thanks to The Telly Awards, MUSE Creative Awards, NYX Video and Marcom Awards, Hermes Creative Awards, Communicator Awards, Bell Ringer, and the Vega Digital Awards for their consideration – congratulations to the entire Matter creative services team. You’ve earned it!

Understanding the role of video in 2021

There’s an old saying that goes, “Hindsight is 2020.” You’ve probably heard it – who hasn’t? But, as we push into the second half of 2021, we might adjust it to reflect how the challenges of this past year sit comfortably in our rear view.

The Latest + Greatest from Matter Video + Audio: Q1 2021

Thank you clients and collaborators! From remote productions to animated explainers, virtual experiences to podcasts, 2021 has shot off like a canon for our video + audio services team. Check out our Q1 video highlights reel and a few of our favorite projects below. Veracode: The Hacker Games The game is simple, but the stakes are high. Hosted by Veracode, a pioneer in the application security industry, The… Read more »

The Latest + Greatest from Matter Video: Q4 2020

Thank you clients and collaborators! While we’ve hit the ground running in 2021, creating content for diverse and exciting brands, we would certainly be remiss if we did not reflect on some of the stand-out projects we executed for client partners to close out 2020. Capping off another successful quarter of remote and socially distant productions, we are thrilled to look back at the final products… Read more »

Matter Celebrates Six First-Time Video Awards to Close Out 2020

We are thrilled to end the year with six award wins from the Promax Awards and the NYX Awards! The Promax Awards are the world’s premier celebration of outstanding achievement in entertainment marketing and design. Across eleven regional and global competitions, the Promax Awards honor the teams harnessing passionate fandom to drive audiences, create value and build the biggest brands in entertainment. The NYX Awards, named for Nyx, the Goddess… Read more »

The Latest + Greatest from Matter Video Services: Q3 2020

The past quarter has certainly challenged the Matter video team, but that just means we’ve been even more creative! From remote productions to animations, user generated content to live broadcasting, and podcasts to audiograms, the team is proud of the client collaborations and content produced in Q2.