Category: Design + Branding

The Latest + Greatest from Creative Services: December 2018

Wondering what we’ve been up to lately? Besides filming in seven different countries like Germany, Australia and Mexico, winning 13 awards for our creative work, and launching a client’s new brand alongside our PR and Digital Marketing peers, I would say we’ve been busy… If you’re looking to join a team that works hard and plays hard check out our open positions.   Our Q4 Sizzle… Read more »

Creative Team Wins 13 Honors at the MarCom Awards

Matter’s Creative client work was recognized this year at the MarCom Awards. MarCom honors “excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals.” They have evolved into one of the largest and most-respected creative competitions in the world since their inception in 2004. Each year there are about 6,000 print and digital entries submitted from dozens of countries. This year,… Read more »

The Latest + Greatest from Creative Services: 6.19.18

The Matter Creative Team is growing! To kick off June, two new designers joined the team in our Massachusetts’ locations. We are excited to have them started on projects like the ones you can check out below. But first, check out our Q2 Sizzle Reel for highlights of our video work this quarter. Thank you, clients and collaborators!   Video Production   IMPROVING THE LIVES OF… Read more »

The Latest + Greatest from Creative Services: 5.7.18

This month, the Matter Video Team created three distinctly different company overview videos for clients Threat Stack, Karv and BSW Wealth Partners. The Matter Design Team worked on landing pages, custom icon sets and an e-book. Check them out below.   Video Production   CLOUD SECURITY OPERATIONS SIMPLIFIED Threat Stack Karv delivers healthy, perfectly trimmed and portioned cuts of meat to your door. This playful culinary video… Read more »

The Latest + Greatest from Creative Services 4.10.2018

This March, the Matter creative team finished up some large scale projects for clients Bigtincan and CityPASS. Bigtincan came to Matter for a series of customer success stories. And CityPASS came to our design team looking to launch city-specific ads in 11 different markets. Check out the full case studies at the links below.   Customer Success Stories for Bigtincan Across the United States families in… Read more »

Customer Success Stories: The Best Tool in Your Marketing Toolkit

The Customer Success Manager, or CSM, is a potent position that’s come to prominence over the past few years in B2B marketing. This emergent role is in direct response to the inherent challenges of the SaaS subscription business model — chiefly customer retention and optimization (e.g., upselling and cross selling). When the growth of your business relies on expanding and optimizing your subscriber base it’s critical… Read more »

The Latest + Greatest from Creative Services: 3.22.18

Along with working on the many projects below, The Matter Creative Team was named a finalist in PR Daily’s Video and Visual Awards in three categories this past month. Want to check out the winning projects? See below! Best Video Series: BroadSoft Best Infographic: Mavenir Best Recruitment Video: Cisco Cloudlock   Video Production   LEADING A CHANGE IN CLINICAL TRIALS Greenphire Hear from the GUESS team about… Read more »

The Latest + Greatest from Creative Services: December 2017

Happy Holidays from your Creative Team! This month the video team worked on customer success stories and key product offer explanations to assist their clients’ marketing and sales initiatives. And on the design side, the team worked on everything from law firm collateral to holiday campaigns. Check it out below! Have an idea you’d like to work with us on? Contact us today!   Video Production… Read more »

The Latest + Greatest from Creative Services: October 2017

In-between the candy and the costumes of October, we have worked with a range of clients on some not-so-spooky video and design projects for you to check out. Have an idea you’d like to work with us on? Contact us today!   Video Production   Celebrating 100 Years in Business Haley’s Metal Shop This video began as an event kickoff for Hitachi Data Services’ “Next2017” conference,… Read more »

Best Practices for Conducting Professional Video Interviews

In today’s visual and digital world, a video interview is a key strategy used by companies to get their messages across to their audience. These interviews are used on homepages, landing pages, social media pages, and often played at large scale meetings or events. However, to be most effective in reaching and engaging a target audience, these video interviews need to tell compelling stories. Here are… Read more »

The Latest + Greatest from Creative Services: September 2017

Check out this month’s range of work from the creative team! On the video side, we’ve got a video shot in three locations across the USA, an interview with the inventor of the World Wide Web, and much more. On the design side, we’ve created brand new logos for North Shore Forward and a lookbook of HARMAN’s latest and greatest. Have an idea you’d like to… Read more »

The Latest + Greatest from Creative Services: August 2017

As the summer comes to a close, we’d like to share a few video and design projects we’ve been working on recently. From overview homepage videos for Cadenza Innovation to animated GIFs for LEDVANCE’s new Apple HomeKit, the creative team has been quite busy. Have an idea you’d like to work with us on? Contact us today!   Video Production   Powering World-Leading Innovation Cadenza Innovation… Read more »

Content Marketing: Where Old Can Be New Again

In this world of constant hunger for new brand content, it’s simply not enough to recolor your logo every few years and write a press release. These days the people expect all the things; new, shiny, packaged and delivered ka-pow! Straight to their eyes. How do you stand out in such a demanding environment? You’ve been creating content for years already…how do you find inspiration and… Read more »