Integrated Agency’s Strategic Promotions Help Bolster Employee Experiences and Client Expansions Across Key Healthcare, B2B Technology, Consumer and Startup Verticals.
BOSTON – October 26, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces six strategic senior leadership appointments to individuals driving key growth verticals for the integrated agency.
As businesses continue to emerge from 2020’s setbacks, seeking new solutions to connect with evolving audience landscapes, integrated approaches to marketing and communications programs are increasingly top-of-mind for global corporations and small businesses alike.
To help support growing demand for PR and marketing services, recruit top industry talent and create robust leadership opportunities for the agency, the key appointments include:
Anne Lines to General Manager of Matter East, where she’ll oversee all four east coast offices: Boston and Newburyport, MA, Providence, RI, and Pittsburgh, PA.
Vanessa Boynton Taylor to General Manager of Precision, where she’ll continue to drive Matter’s division dedicated to growing brands and startups.
Ryan Lilly to General Manager of Matter Health, where he’ll focus on growing the agency’s booming healthcare practice across key and emerging verticals. Paul Berthiaume has been elevated to Vice President of the group, where he’ll support Ryan in managing new and existing healthcare programs and growth initiatives.
Jesse Ciccone to Executive Vice President, where he’ll continue to manage marquee B2B tech programs and lead select strategic agency projects.
Danielle Conlin to VP of Human Resources, where she’ll continue to drive talent acquisition and positive employee experiences through workplace culture, competitive benefits and training/resource programs.
“These leadership promotions recognize the outstanding contributions by each individual in creating a positive professional experience for employees and clients alike,” said Scott Signore, Principal and CEO of Matter. “It is not only a testament to their respective roles in our agency’s growth and success, but an acknowledgement of the confidence we have in all of them helping us further grow our business as a PR and marketing partner with whom brands want to work with and employees want to work for.”
For more information about joining Matter’s award-winning team, see the full list of open career opportunities.
With +225 professionals across offices in Boston and Newburyport, MA, Providence, RI, Pittsburgh, PA, Boulder, CO, and Portland, OR, Matter is one of the fastest-growing PR, creative services, digital marketing and strategy firms in the country. Recently named to Forbes List of America’s Best PR Agencies for 2021, Matter has won 14 “Agency of the Year” accolades and has been consistently recognized as a top place to work.
About Matter Communications
Matter is a Brand Elevation Agency unifying PR, creative services, digital marketing and strategy into content-rich communications campaigns that inspire action and build value. Founded in 2003, with offices across North America, Matter works with the world’s most innovative companies across healthcare, high-technology, consumer technology, professional services and consumer markets. For more information, visit https://www.matternow.com.
Greg Amaral, 401-330-2800