PR Teams Take Time Out for Team Building

By Matter

In such a fast-paced environment, trust and respect among team members is a critical element for success. That’s why it’s important to periodically take time out of the office, step outside of our comfort zones and get to know colleagues on our PR teams outside of the confines of conference rooms and our inboxes.

We recently had the opportunity to venture pretty far out of our comfort zones on a photo scavenger hunt team building activity. Our group of nearly 20 divided up into teams of 4 and headed out for an afternoon of peculiar tasks designed to help us all better appreciate each other outside of our office environment. Between thumb wrestling police officers, seeking piggy back rides from strangers and performing original songs in public, it’s safe to say we all had the opportunity to get to know our teammates a little better and appreciate their unique talents. While we had fun along the way, we also had to get creative, think outside the box to solve problems, and work together to achieve as much as possible in just two hours, which parallels the results we must produce as a PR team for our clients each day.

At the end of the scavenger hunt, we all came together as a team to discuss what we learned about each other, how different people and groups used very different approaches to produce similarly awesome results, and the importance of trusting teammates to complete unique tasks critical to our collective success.

The result: A better appreciation for the ways each individual approaches tasks, a more cohesive team feel, and (of course) some pretty awesome photos. A few highlights below!