Agency’s expertise developing proprietary surveys and market reports gives companies impactful, multi-purpose assets that enhance credibility, build trust with media and expand market presence

BOSTON, Nov. 20, 2024 – Matter Communications – a Brand Elevation Agency integrating PR, marketing and creative services – today announces the continued success of its survey and market report management services, which empower brands across industries to build credibility and enhance their market presence through expertly managed, research-driven initiatives. Matter provides clients with comprehensive project management, from concept development through to data collection, analysis, and content creation. As a result, brands develop high-quality data that generates insightful, multi-purpose assets, which amplify their voice in competitive landscapes and build essential trust with media and consumers alike.

Over the past year, Matter has seen unprecedented demand for its survey and market report management, with companies increasingly prioritizing data-driven insights to engage audiences and earn media coverage. By managing each phase, Matter enables brands to create valuable, authentic narratives rooted in real-world data, establishing themselves as industry leaders. With a client roster spanning technology, healthcare, finance and consumer goods, Matter leverages years of cross-industry expertise to produce research-backed content that resonates with target audiences and positions brands as trusted thought leaders.

Research-Backed Content with Multi-Purpose Impact

Matter’s survey and market report management stands out by delivering robust, reusable assets that feed into various content streams, including blog posts, social media, white papers, case studies, infographics, and press releases. This strategic approach not only supports short-term PR and marketing objectives but also sustains long-term engagement with stakeholders.

“When brands commit to investing in data-driven research, they’re able to provide real value to their customers and media contacts through credible insights that reflect their target market’s needs,” said Mandy Mladenoff, President of Matter. “Our team’s deep understanding of industry dynamics and media trends allows us to craft surveys and market reports that speak to key issues, providing clients with a powerful tool to build influence and foster enduring media relationships.”

Matter’s services go beyond the research itself by focusing on end-to-end management, creating seamless collaboration between brand teams, research firms, and content creators. The agency’s project managers oversee all aspects, from initial topic selection and survey design to data analysis and content development, ensuring that each client receives tailored assets that aligns with their unique goals and market positioning.

Increased Market Presence and Media Trust

The media landscape has become increasingly challenging to navigate, with journalists and readers expecting information that is both newsworthy and data-backed. Matter’s survey and market report management allows brands to confidently approach media with evidence-based narratives that resonate. By conducting proprietary research that speaks to pressing industry issues, brands can showcase their expertise and build a strong market presence.

For more information about Matter’s survey and market report management services, please contact [email protected].

About Matter Communications

Matter is a Brand Elevation Agency that integrates PR, marketing and creative services into campaigns that inspire action and build value. Founded in 2003, with offices spanning North America, Matter works with the world’s most innovative companies across healthcare, high-technology, consumer technology and consumer markets. For more information, visit https://www.matternow.com.

Contact

Matter

Greg Amaral

[email protected]

www.matternow.com