Tag: Crisis

PR Perspectives: Will Uber Go Under?

Full disclosure: I have never used the Uber service. Also, I am a GenX (barely) suburban guy who prefers driving own car and has no problem with mass transit in Boston or other major metros. Right there I am in in the wrong demographic for the suddenly most reviled brand – “sharing economy” or otherwise – on the planet to care about what I think. But… Read more »

Uber Cabs Finds Opportunity in a Crisis

Last week, United Steel Workers of America Local 8751, the labor union representing Boston city school bus drivers, created a crisis situation for themselves and every parent and child in Boston when they refused to pick up 33,000 school children at their bus stops Tuesday morning. Their intention was to voice grievances over supposed safety and performance improvements, but their actions made them look heartless, selfish,… Read more »