• What I Learned at Boulder PR Firm Matter Communications

    “Wow, this place was awarded among ‘Best Places to Work’ five times in a row, TOO!?” I thought to myself as I applied for a position at Matter a little over three months ago. Could I really begin my Public Relations career at my dream agency? Coming out as a college graduate, it’s hard to be too picky when it comes to your first real job – but if I could have picked a place to start, it was Matter Communications.

    Lo and behold – three months later, I can now reflect back on my amazing time here at Matter and all that I have experienced in a short amount of time. Here are a few things that I believe set Matter apart from the pack:

    The People

    I never knew it was possible to feel like you know someone without ever having met them – especially in an agency that has five separate offices across three different time zones. While it’s different when it comes to coordinating schedules, it’s awesome to be able to have such a large company, yet feel so close to your teams. Our new Boulder office has already had many visitors come through from other offices – something that’s encouraged and practiced throughout the year among all the offices.

    The Culture

    While the Boulder office is still brand new and people who moved here from our main office in Newburyport are still adjusting to new life, we still make it a point to have fun and relieve stress whenever we can. Grabbing dinner and drinks after a long work day? Yep! Going to a Broncos game? You bet! Skydiving?? Okay, not skydiving. But, maybe one day…

    The Knowledge

    The amount of experience and pure skill that everyone possesses at Matter, whether having 15 years of experience or 1, is remarkable. Everyone just has those special qualities you need to be successful not only in a public relations, but in an agency. You can rest easy knowing that everyone around you is great at what they do, and can count on the expertise of your colleagues to be dependable and rock-solid – things I think that’s that makes Matter stand out.

    Can you ever truly be ready for life in the real world? Maybe. But being a part of a company that genuinely cares for its clients and employees in ways that I didn’t think were possible before I started working here, as well as being around great people, definitely helps to adjust. It’s been awesome seeing this company grow just in the short time I’ve been here, and I’m excited to be on this ride to see where it goes.

    Matter

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  • Why Corporate Social Responsibility Matters

    Why Corporate Social Responsibility Matters

    According to the World Business Council for Sustainable Development, corporate social responsibility is defined as “the continuing commitment by business to contribute to economic development while improving the quality of life of the workforce and their families as well as of the community and society at large.” Some companies demonstrate their corporate social responsibility by donating funds or employee time to charities. Other companies create products using environmentally-friendly packaging. But why have so many companies invested in these efforts?

    More and more businesses are understanding the significance of corporate social responsibility. Browse through any business’s website and you will likely find an entire section devoted to community outreach. Newman’s Own donates all profits from the sale of food products to charity. McDonald’s Ronald McDonald Charities support programs that benefit children’s health and well-being. For every pair of shoes sold, TOM’s shoe company donates a pair to a child in need.

    Corporate social responsibility has become a key aspect of a business’s brand and culture and is a key element of public relations. Many customers make a conscious effort to choose brands that align with their personal values. People want to support businesses that are committed to benefiting the greater community. Not only is corporate social responsibility important to customers, it is also important to employees. While job searching, many people are drawn to a company’s mission and values. Just as customers want to buy brands that align with their personal values, employees want to work for companies that support causes that are important to them.

    One of the reasons I was so attracted to Matter was the company’s culture and values. I was impressed to see that Matter organizes many community service activities for its employees to participate in. Not only is this a great way to give back to the local community, but it’s also a great way to connect with colleagues outside of the office.

    Matter also organizes internal events and programs to encourage employees to spend time together in a more social setting. From pick-up basketball games to monthly birthday celebrations, there are many opportunities to get involved. Matter also has a mentor program to help employees with individual career development. I am grateful to work for a PR agency that is so committed to caring for its employees, clients and the community.

    Matter

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