Tag: general pr

Being a PR Generalist Has Its Perks

Now more than ever, it’s important for PR professionals to be versatile and agile – to move between industries seamlessly. While developing a speciality in one area certainly has its advantages, the PR generalist is one of the most nimble and necessary communications professionals out there, bridging B2C and B2B communications with H2H (human to human) strategies.   WHO Who is the PR generalist? They’re the… Read more »