Tag: PR lessons learned

Missing the mark? Think solutions, not excuses

This morning a group of us met with our client for a quarterly planning meeting. Four times a year, we get together and sit at a table to recap recent successes, challenges and plans for the next three months. It’s an efficient process and one that keeps us focused on what we need to achieve to get to where we want to be at the end… Read more »

The Balloon Boy saga: a lesson on publicity stunts

Coverage of last week’s “Balloon Boy” episode has been overwhelming, if not completely annoying. Now that it has “officially” been certified a hoax, people are weighing in on everything from how the media attention will affect little Falcon Heene to how aggressively child protective services should be intervening. One of the most spot-on observations I’ve read over the past week was in a blog entry from… Read more »

Learn From PR Mistakes

For those of you who don’t know I’m a celebrity fanatic, always looking for the inside scoop, rumors and gossips into celebrity lives.  Sunday night I tuned into the MTV Music Video Awards, just like the other 11 million viewers and witnessed Kanye West’s PR mistake.  For those of you who haven’t heard yet, Kanye West interrupted Taylor Swift’s award speech during the beginning of the… Read more »