Tag: social good

In launch of #OneGoodReason, CVS demonstrates ‘3 Good Reasons’ we can all learn from them

As you may have caught on the news on your drive in yesterday morning or throughout the day on Wednesday, it’s a big week for drugstore chain (and Matter client) CVS. Earlier this year CVS Caremark made a commitment to stop selling cigarettes and other tobacco products at all CVS/pharmacy stores by October 1, 2014 – becoming the first national pharmacy to do so. Yesterday morning CVS officially… Read more »

Work, Play and Social Good Matters

What do I love most about public relations? People work hard to play hard. PR people are a special breed – including us “agency-folk” working with several clients at once. As Sam Fletcher recently pointed out, PR execs are listed as having the seventh most stressful job out there according to this year’s CareerCast survey. That said, we here at Matter have endeavored to find the… Read more »