Tag: Tiger Woods

Take note: Rehab is not the best solution for crisis PR

I was in the checkout line at the grocery store last night and, as I was throwing my purchases onto the conveyor belt, I noticed that almost every tabloid and entertainment magazine had a cover story about Jesse James’ marital affair and the word “monster” somehow worked into the headline. My first thought was, “How sad.” My second thought was, “What’s his PR team doing about… Read more »

Thoughts on the Tiger Woods press conference

So…did anyone watch Tiger Woods’ press conference today? Reactions are all over the place – The Philadelphia Inquirer called it a “self-serving sham.” Sports Illustrated‘s Michael Rosenberg had the opposite opinion, saying Tiger showed some emotional vulnerability and finally “introduced himself” to the world for the first time in 14 years. Gloria Allred (predictably) used the opportunity for her own benefit and labeled it “a disgrace”… Read more »