Tag: Tradeshow

What should your PR team do at CES?

With the Consumer Electronics Show (CES) about to begin, I’m sharing a few ideas for successful PR execution at this highly unique event.  Beyond all of the necessary and appropriate actions that should take place in advance of the show – and they are many! – below are a few basic, but fundamental, expectations a company should have for its PR agency team at CES: From… Read more »