The Top 10 Blog Posts of 2019

Matter

Industry trends, client successes and rock star employees here at Matter kept our blog content strong this year. To make sure you didn’t miss anything, we rounded up our top 10 most visited Matter blog posts of the year.


#1. Matter’s Newest Boomerang Employee: Melissa Murtagh

After leaving Matter in 2016, Melissa returned in June smiling and excited to be back as the newest member of Matter’s boomerang club!. She shares the lessons she learned in the years away that helped her grow as a PR professional.

Read her insights here.


#2. Out of Office with Senior Motion Graphics Designer, Nicole Bedard

When she’s not at her desk developing motion graphics, Nicole Bedard takes time to recharge by jumping out of planes! Nicole is a senior motion graphics designer at Matter and has been working out of our Newburyport office for two and a half years. Take a look inside the exciting world of competitive skydiving in this installment of Matter Out of Office.

Check it out.


#3. Meet Paul Berthiaume, Matter Health’s Newest Account Director

Meet Paul Berthiaume, the new Account Director for Matter Health! Before joining Matter, Paul built and led the Marketing Communications team at MEDITECH. We sat down with Paul to learn more about this next step in his career path and what excites him about joining the Matter Health team.

Read the Q+A now.


#4. The Three Retail Influencers You Should Connect with in NYC (and How to Do It!)

With the holidays quickly approaching and NRF 2020 on the horizon, retail influencers are being bombarded with pitches to discuss the “next big thing.” To stand out in a crowded market, you need to focus on who you’re pitching and how to make your product stand out. Here are three retail influencers you should connect with and the best ways to work with them.

Meet the influencers.


#5. Marketing Mojo: Insights from Myomo CMO, Cliff Conneighton

Jesse Ciccone, VP and managing director at Matter recently spoke with Myomo CMO, Cliff Conneighton to discuss B2B marketing, measurement and more.

Check out the video and Q+A.


#6. 4 Common Pitfalls That Waste Time on a Video Shoot

Bringing in an outside film crew for your video marketing is an important investment for your organization. Taking full advantage of their time on site goes a long way towards helping you maximize that investment. Senior Video Producer, Gabe Gerzon shares 4 common pitfalls we’ve encountered that get in the way of a smooth shoot.

Learn more.


#7. Video Team Wins 6 Honors at The Telly Awards

‘The Telly Awards’ is the premier award honoring video and television across all screens. 2019 was our first year entering The Telly Awards, where we won 6 awards for excellence in Video.

Check out the winning pieces of work.


#8. Meet Meghan Gardner, PDX Vice President

Meet Meghan Gardner, the new VP of Public Relations in the Portland, Oregon office. Meghan recently relocated to Portland from the East Coast, where she spent about 12 years in the Boston area.

Learn more in the recent interview.


#9. Who I’m Celebrating This International Women’s Day

Account Director and lead of the Pittsburgh office, Emma Gielata highlights some of the fearless women she has had the pleasure of watching and working with in her career.

Read more here.


#10. Marketing Mojo: Insights from One Door CMO & SVP of Product, Tom Erskine

Julianna Sheridan, account manager at Matter, recently spoke with One Door CMO and SVP of product, Tom Erskine, to discuss B2B marketing, the retail industry and more.

Check out the video and interview.


And there you have it – the top 10 blog posts of 2019! From the ongoing series to the insider information from industry specialists, the Matter blog is growing and has even bigger plans for 2020. Make sure you are subscribed to our updates and feel free to reach out to any of our authors using the contact form.

Happy New Year from all of us at Matter! 

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