CHANGING THE STANDARD FOR RECYCLING PLASTICS
Pieces of Coverage
The plastics recycling status quo is broken. Most common plastic products cannot even be recycled by traditional means. Agilyx wanted to disrupt the status quo and alter the way companies, municipalities, and people think about plastics recycling.
Agilyx tapped Matter to establish the company and its management as industry thought leaders, secure unique media opportunities, and emphasize its innovative business model. Our goal was to find new avenues for Agilyx to reach its stakeholders and establish new partnerships.
Matter secured coverage in a wide array of consumer and trade publications, including Rolling Stone, CBS This Morning, MSNBC, Forbes, Green Matters and Waste Dive. In addition to this, we helped nurture and grow new partnerships with the Fred Meyer department and grocery chain, restaurants, and Monroe Energy.