Matter Chatter

The End of an Era

When I started my PR career in the mid-90s, I remember racing to the corner market on Monday mornings to see who was being featured on the covers of Time and Newsweek. The “cover wars,” as they were known, fascinated me and provided many interesting conversations among my colleagues.

Bruce Springsteen was the first musician
to be featured on the cover of both Newsweek and Time magazines during the same week in 1975

So when I heard last week that Tina Brown, Newsweek’s editor, announce that the publication was going to cease its print operation in December, I had mixed emotions.

I realize times have changed and print publications need to reinvent themselves, but the thought of Newsweek losing its presence on magazine racks around the country disappoints me.

Over my career I have seen the rise and fall of many publications, but there is something about Newsweek’s print departure that leaves an unsettled feeling in my stomach and leaves me to ask, “Who will be the next?”