La Brea Bakery Reserve Launch Events

La Brea Bakery, the #1 artisan bread brand in the country, launched a new farm-to-table line extension in 2016. Shining a spotlight on the in-depth and transparent story around the breads, we worked together to plant the seeds among press and influencers, and bring bread back to the table!

  • 85

    Media & Influencer Attendees

  • 400

    Thousand Social Media Impressions

  • 160

    Million Media Impressions

Bi-Coastal Launch Events for La Brea Bakery's New Line

Coverage in New York Times leads to sales growth

The events were made to make guests feel comfortable and want to eat and enjoy the breads, while learning about the new farm-to-table line.

The team at Matter is dedicated to delivering great work that supports our brand. Their passion for our business and willingness to always go above and beyond to get the job done in the best way, makes the team stand out.

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