Infographics Drive Media Coverage

By Matter

Getting coverage in today’s media climate is always challenging. At Matter, we’ve found that one sure way to grab attention is to include a visual. Trust us, it works (We’ve got the proof.)

Yesterday we put the final touches on an infographic for Making Caring Common, an organization that focuses on raising caring kids. The artwork left our hands and within hours was posted on the washingtonpost.com, huffingtonpost.com and shared on social media.

It happened that quickly!

Remember that 44% of people are more likely to engage with media if there is a visual!