As the digital landscape continues to expand and evolve, consumers and businesses have more ways than ever before to discover brands, search for solutions and connect with clients. New channels that allow marketers to reach their target audience seem to… Read more »

Welcome to another edition of The Matter Social Second — keeping you current about what’s trending in social media. This month, our social team shares the most important and impactful social media stories from November. Click the headline to see… Read more »

Twitter has begun testing its newest feature — super follow — which allows creators to provide subscription-only content. Users will pay a monthly price to “super follow” their favorite accounts and will gain access to additional and exclusive content. According… Read more »

What do we always say is the most important thing?   Breakfast. Obviously, it’s breakfast. But a close second for marketers is – and always should be – video. Now, video may not be able to satisfy a serious craving for biscuits and gravy, but it does satisfy business needs and… Read more »

With the days getting shorter and the nights growing longer, there’s a restless yet eager feeling in the air as we approach the end of another year. The new year means new beginnings, but for some, those  experiences have already begun.   Although October’s spooky season has ended, some are continuing to experience the first day jitters as they… Read more »

Agency’s Dedicated Team for Brands with Highly Focused PR Goals Rides Powerful Momentum into 2022, Supporting New and Expanded Client Programs. BOSTON – November 9, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital… Read more »

Blog / By Vanessa Taylor

9 PR Lessons Learned in 9 Years

This past August, Precision – a PR division of Matter dedicated to growing brands with highly focused needs – turned nine. We were floored, to be honest; time flies when you’re having fun, and it provided us with a fascinating… Read more »

Integrated Agency’s Strategic Promotions Help Bolster Employee Experiences and Client Expansions Across Key Healthcare, B2B Technology, Consumer and Startup Verticals. BOSTON – October 26, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing… Read more »

Blog / By Hannah Osmani

Matter Social Second: October 2021

Welcome to another edition of The Matter Social Second — keeping you informed about what’s trending in social media. This month, our social team shares the most important and impactful social media stories from October. Click the headline to see… Read more »

Thank you, clients and collaborators!  If there’s one thing we’ve learned this quarter, it’s that Rupaul’s Drag Race is essentially untouchable, winning its fourth straight Emmy for Outstanding Competition Program (and sixth for its incomparable host). And that Kate Winslet as Mare of Easttown could easily order a hoagie at Wawa’s without causing a stir…. Read more »

Although it happens every year, adjusting to a new season can be tough. And adjusting to a new job can be even harder, no matter how long you’ve been in the industry.   Similar to September’s shift in weather, there have been major moves across beats within well-known outlets like The New York Times and… Read more »

User Experience (UX) is a relatively new term that’s become more utilized within the last decade. Our definition of UX is built around creating a dynamic, empathetic, engaging, yet simple, experience for users — leading them to complete a task… Read more »

Integrated Agency Reveals the Eight Videos Every Brand Needs to Successfully Support Each Stage of the Buyer’s Journey. BOSTON – September 21, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy… Read more »

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