Blog / By Matt Mendolera-Schamann

Black Voices – and Diversity – Matter All Year Long, Not Just in February

If you’ve been following Matter’s social media channels, you likely noticed that each day throughout February, our Diversity Committee teamed up with our Professionals of Color Circle to share posts that spotlighted Black pioneers, activists and leaders. We highlighted contributions… Read more »

News / By Matter

To Supply Chains and Beyond: Blue Yonder Expands Five-Year Partnership with Matter, Enlisting Full Suite of PR + Marketing Offerings

Integrated PR Agency Continues to Help Fulfill Brand Potential and Amplify Market Presence for Digital Supply Chain Leader Through PR, Social Media, Marketing Communications and More. https://vimeo.com/515413066/27ef9c9335 BOSTON – Feb. 23, 2021 – Matter Communications —  a Brand Elevation Agency specializing in PR, creative… Read more »

Blog / By Kacie McFadden

3 Ways Social Media Can Streamline Your Lead Gen Strategy

Ready to take your social media strategy to the next level — beyond engagement and awareness? Lead generation is a great place to start.  While social media is a key tool for generating brand awareness and engagement, it has evolved… Read more »

News / By Matter

Forging Digital Transformation Together: Matter Named AOR For Tricentis for Its History of Industry Expertise

World’s Leading Enterprise Application Testing Platform Signs Integrated PR Agency, Citing Its Proven Media Prowess and Start-up Fluency.   BOSTON – Feb. 9, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — has been… Read more »

Blog / By Courtney Baumann

Media on the Move: 2.8.2021

The “New year, new me” mindset was taken seriously by journalists at the start of 2021, which wasn’t surprising as January and February are two of the best months to look for a new job, since most companies have received their updated budgets… Read more »

Blog / By Andrew Petro

NRF 2021: Three Retail Trends to Keep in Mind

NRF 2021 Retail’s Big Show (Chapter One) ended last week. Every year Matter attends the event on behalf of our roster of CX and retail technology clients and we get the chance to see the latest trends and technology that… Read more »

Blog / By Tim Bradley

The Latest + Greatest from Matter Video: Q4 2020

Thank you clients and collaborators! While we’ve hit the ground running in 2021, creating content for diverse and exciting brands, we would certainly be remiss if we did not reflect on some of the stand-out projects we executed for client… Read more »

News / By Matter

Matter Elevates Kitewheel’s Journey Above the Cloud(s)

The Leading Cloud-Based Customer Journey Management Platform Taps Integrated PR + Marketing Agency to Amplify Media Presence and Communicate Unique Value BOSTON – Jan. 13, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy… Read more »

Blog / By Jesse Sherman

Webinars: 2021’s Marketing MVP

Perhaps it’s no surprise that demand for webinars exploded in 2020. Platforms like ON24 saw viewers consuming 295% more webinar content per day than in 2019, with a 167% increase in the number of webinars hosted. Webinar platforms grew at… Read more »

Blog / By Matter

The Matter Social Second: Five Predictions for 2021

Welcome to another edition of The Matter Social Second – a monthly series keeping you informed on what’s trending in social media. This month, our social media pros share their top insights and predictions for 2021. Users Connect Virtually with… Read more »

Blog / By Laura Peck

Retail Therapy: Looking Back to Move Forward

Through a year of uncertainty, our retail technology clients cut through the noise, serving as thought leaders and offering solutions across the media landscape. Welcome to the second edition of Matter’s Retail Therapy, where our team of retail technology pros… Read more »

Blog / By Tim Bradley

Matter Celebrates Six First-Time Video Awards to Close Out 2020

We are thrilled to end the year with six award wins from the Promax Awards and the NYX Awards! The Promax Awards are the world’s premier celebration of outstanding achievement in entertainment marketing and design. Across eleven regional and global competitions, the Promax Awards… Read more »

Blog / By Shane Carley

Looking Back on 2020 Through a Cybersecurity Lens

There is never a dull moment in the cybersecurity industry. Cybercriminals are nothing if not creative, and staying one step ahead of them requires being innovative, agile and ready for anything. Maybe that’s why our clients in the cybersecurity field… Read more »

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