We continue to see major shakeups going on across the media, but specifically among business press. This past week was marked by significant layoffs at both Huffington Post and Time Inc. These announcements come just weeks after IDG reported a…
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As a Social Media Strategist at Matter, Lindsay brings 5+ years of agency experience with B2C and B2B brands on social media. He specializes in overseeing and executing paid social media strategy on behalf of Matter clients and has expertise…
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SEO has been a well-established practice for many years, yet it remains a mystery even to those thoroughly steeped in the art and science of promotion. This is a problem because the absence of SEO can negatively impact otherwise well-thought-out…
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It’s that time of year again when the promise of summer beckons and visions of ‘doing nothing’ dance in students’ heads. While the thought of taking the summer off is tempting, many students soon realize that boredom would prevail, especially…
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In the ever-changing world of social media, it can be difficult to determine which platforms make sense for your business to be active on. You’ve probably heard a lot of buzz about Snapchat recently – does that mean your brand…
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If you keep up with the Matter Portland office on social media, you may already be aware that we recently attended TechFestNW, an event showcasing the Pacific Northwest as a digital and cultural hub.  As our office lead on social…
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With technology rapidly changing the media landscape, journalists are constantly moving to not only other publications and beats, but also to in-house content gigs.  As public relations professionals, it is imperative we are always up to speed on the latest…
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Wiretapping. Conflicts of interest. Russia. Twitter. Fake news. From a public relations perspective, the events originating from and surrounding the current administration are jaw-dropping. The news pipeline is a perpetual PR case study, making for spirited conversations among media professionals.…
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I recently had the pleasure of attending my very first TechFestNW, an annual tech conference that brings the brightest minds, companies and ideas in technology together in the Rose City. Throughout the two-day event, various speakers – from growing startups…
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Matter is a proud sponsor of Boulder Startup Week, an independent, five day event that celebrates the unique community in Boulder, Colorado from May 15-19. Learn more about us and where we will be this week from the blog post…
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