Blog / By RJ Puntoni

Is Threads the Next Big Thing?

Earlier this month, Meta released its new platform “Threads, an Instagram app” on the App Store. Threads “is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow.” The app has… Read more »

“What do I do with media coverage once it comes in?” I’ve spent nearly two decades in PR, marketing and advertising, and I can count how many times this question has been asked on one hand. Far too few realize… Read more »

Blog / By Charles Trowbridge

Three Things Greentech Marketers Need to Know

Greentech companies are experiencing an exciting moment in time. While new funding for startups may have gotten off to a slower start this year, the passing of the Inflation Reduction Act continues to juice an already-accelerating industry. With such a… Read more »

Agency’s Award-winning Video Team Reveals the 10 Videos Every Brand Needs to Successfully Support Each Stage of the Buyer’s Journey BOSTON, June 27, 2023 — Gusto — a Matter company and creative content house that brings brands to life with award-winning… Read more »

Agency’s Growing Cyber Team Boosts Brand Awareness and Market Differentiation for New Clients – Including Acalvio, Cymulate and SANS Institute – Within Hypercompetitive Cybersecurity Sector BOSTON, June 21, 2023 — Matter Communications — a Brand Elevation Agency that integrates PR,… Read more »

Blog / By Matter

Media on the Move: June 2023

We are kicking off the summer with the latest media moves within consumer, food & beverage, and entertainment. As journalists’ bandwidths continue to be stretched – especially with recent newsroom cutbacks and ongoing writer strikes – empathy is everything. Additionally,… Read more »

Honored by the National Academy of Television Arts and Sciences for Excellence in Artistic, Educational, Cultural, and Technical Progress BOSTON, June 15, 2023 — Gusto — a Matter company and creative content house that brings brands to life with award-winning video… Read more »

Honored by the PR Club for the “Best of the Best” in Public Relations, Communications and Marketing Industries Around New England BOSTON, June 13, 2023 — Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services… Read more »

Matter harnesses the power of data to optimize campaigns — increasing ROI, amplifying market share and taking your brand beyond where you thought possible.

Matter’s Precision Group continues growing and adding new brands in May 2023.

Welcome to another edition of the Matter Social Second — keeping you current about what’s trending in social media. From TikTok advertising to social AI, we’re sharing the most important and impactful social stories from May. Click each headline to… Read more »

Blog / By Matter

Media on the Move: May 2023

May is in full swing, the flowers are in bloom and this month’s media moves are ready for you. From business, health and tech to consumer and commerce, here are the most recent reporter and journalist updates to help you… Read more »

In a Harvard Business Review Survey of 10,000 senior business leaders, 97 percent believe that being strategic is the leadership behavior most important to their organization’s success — yet 96 percent lack the time for it. We hear this firsthand… Read more »

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