Blog / By Jessica Boff
Social Second: September 2023
Welcome to the Matter Social Second — keeping you current about what’s trending in social media. From TikTok’s labels for AI-generated content to new YouTube creator tools, we’re sharing the most important and impactful social stories from September. Click each… Read more »
Blog / By Rory Nolan
ePlurbus Unum: How to Repurpose Old Content into Fresh Digital Assets
The content your brand creates is kind of like a Gremlin. From a single specimen, you can create many. But unlike those pint-sized pals, it takes more than food after midnight and a little bit of water to make the… Read more »
Blog / By Jessica Boff
Matter Social Second: July 2023
Welcome to the Matter Social Second — keeping you current about what’s trending in social media. From TikTok music licensing to the whirlwhind around X, we’re sharing the most important and impactful social stories from July. Click each headline to… Read more »
Blog / By RJ Puntoni
Is Threads the Next Big Thing?
Earlier this month, Meta released its new platform “Threads, an Instagram app” on the App Store. Threads “is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow.” The app has… Read more »
Blog / By Matter
The Data Behind Data Intelligence
Matter harnesses the power of data to optimize campaigns — increasing ROI, amplifying market share and taking your brand beyond where you thought possible.
Blog / By Matter
Matter Social Second: May 2023
Welcome to another edition of the Matter Social Second — keeping you current about what’s trending in social media. From TikTok advertising to social AI, we’re sharing the most important and impactful social stories from May. Click each headline to… Read more »
Blog / By Matter
How to drive your business forward with data-backed intelligence
In a Harvard Business Review Survey of 10,000 senior business leaders, 97 percent believe that being strategic is the leadership behavior most important to their organization’s success — yet 96 percent lack the time for it. We hear this firsthand… Read more »
Blog / By Kendall Pope
5 Ways to Take Your Email Strategy to the Next Level
To run an effective email marketing program, it’s important to make sure your organization is utilizing automation to its full potential. Understanding and implementing email best practices can significantly elevate your email strategy and deliver a clear ROI for your… Read more »
Blog / By RJ Puntoni
Matter Social Second: April 2023
Welcome to another edition of the Matter Social Second — keeping you current about what’s trending in social media. We’re sharing the most important and impactful social stories from April. Click each headline to see the full story. Instagram Adds… Read more »
As we continue adjusting to these unprecedented times, one aspect of the “new normal” we’re all getting accustomed to is the unavoidable time spent on our phones, scrolling through social media as we daydream about a time before social distancing.
Blog / By Katie Young
How to Launch an Influencer Campaign Part 1: Find Your Fit
We’re excited to kick-off this two-part blog series, where we’ll discuss the considerations brands across all industries should take when adding influencers into their marketing mix. We know that people generally trust and engage with influencers, but just how much… Read more »
To push your business forward, your organization needs to attract more high-quality leads. In fact, 61% of all marketers say traffic and lead generation is their top challenge. Although lead generation is a major driver of growth and a high… Read more »
Blog / By Courtney Fitzgerald
Matter Social Second: January 2023
Welcome to another edition of The Matter Social Second — keeping you current about what’s trending in social media. We’re sharing the most important and impactful social stories from October. Click the headline to see the full story. Edutainment Content… Read more »
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