3 Reasons Why Brands Should Consider Live Video

George Snell

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Why does your brand exhibit and attend trade shows? The answer is simple: Because that’s where your customers are. Trade shows offer brands an opportunity to engage with and market to a captured – and very targeted – audience. Trade…
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Currently, in this age of social media, viewers and consumers are constantly bombarded with information. Believe it or not, TIME shared that marketers only have a window of up to 8 seconds to grab a viewer’s attention before they click away.…
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Thank you to our clients and collaborators for another excellent few months of work! This quarter, we’ve focused on expanding our team and creating award-winning work that gets results. We recently won two Gold awards from The W3 Awards for…
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Bringing in an outside film crew for your video marketing is an important investment for your organization. Taking full advantage of their time on site goes a long way towards helping you maximize that investment. Here are 4 common pitfalls…
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Thank you to our clients and collaborators for another excellent few months of work! This quarter, we’ve focused on expanding our team and creating award-winning work that gets results. We recently won four awards:   Recent Award Winners Monotype –…
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“People have always been visual – our brains are wired for images. Writing was a hack, a detour. Pictorial languages are how we all started to communicate. We are coming full circle.” -Kevin Systrom, Instagram co-founder   The reason why…
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This week, we launched mLive, a creative offering for brands that combines the power of live video storytelling and TV-quality production with the precision and reach of digital media distribution. We spoke with George F. Snell III, the GM and…
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  Lights, camera… action! Matter is now live. This week, Matter launches mLive, a new creative offering for brands that combines the power of live video storytelling and TV-quality video production with the pinpoint precision of digital media distribution. We…
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  ‘The Telly Awards’ is the premier award honoring video and television across all screens. Established in 1979, The Telly Awards receives over 12,000 entries from all 50 states and 5 continents. Entrants are judged by The Telly Awards Judging…
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The Communicator Awards is the leading international creative awards program honoring creative excellence for communication professionals. Founded over two decades ago, The Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work…
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