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“Everyone eats.” Food is synonymous with memory, Don’t believe me? Watch the climax from Ratatouille. It’s indicative of all cultures. Witness that in action by throwing on Parts Unknown: you’ll notice most of the conversations take place around a table…
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  I can’t believe I’m saying it, but 2018 is almost over.  I know, crazy, right?  If you’re anything like us here at Matter, the final few months will likely be consumed by two major undertakings: planning for the holidays…
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Matter’s Creative client work was recognized this year at the 2018 MarCom Awards. MarCom honors “excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals.” They have evolved into one of the largest and most-respected…
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As a Video Producer here at Matter (and repping our Portland office!), I’m always looking to meet local filmmakers and explore the artist community — which is especially ripe in Portland. While working with clients to tell their brand stories…
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Introduce and excite. Explain and convince. Connect and amplify. Video can do it all, and over the past several years, it has become the king of online communication. It condenses your message into 2 minutes, and distributes it across platforms…
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The Matter Creative Team is growing! To kick off June, two new designers joined the team in our Massachusetts’ locations. We are excited to have them started on projects like the ones you can check out below. But first, check…
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Earlier this month, I had the privilege of attending the Healthcare IT Marketing & PR Conference (HITMC), a get-together specifically tailored to professionals in the healthcare marketing space. Daily sessions included strategy discussions about the common challenges healthcare marketers face,…
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The review or feedback phase of a video project can be the longest and most ill-defined aspect of the video creation process. When your project team and the video marketing agency you’re collaborating with aren’t on the same page, your…
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“How can we make our content go viral?” If PR professionals gained a dollar each time this question was asked, maybe we wouldn’t be here. Kidding, of course! However, viral is a buzzword that we all hear frequently and, to…
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The Customer Success Manager, or CSM, is a potent position that’s come to prominence over the past few years in B2B marketing. This emergent role is in direct response to the inherent challenges of the SaaS subscription business model —…
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