To turn your brand into a market-leading juggernaut, you need adaptive, intelligent, data-driven strategies to drive your business forward. Matter gives your brand the actionable insights that inform holistic, marketing + PR strategies designed to move the needle for your business.

Whether it’s understanding the intricacies of buyer personas, assessing public sentiment and brand awareness in the media or uncovering emerging trends in real time, our highly knowledgeable MatterMKTG Strategy + Intelligence team harnesses the power of data to optimize your campaigns — increasing ROI, amplifying market share and taking your brand beyond where you thought possible. Let’s talk >

Matter Communications - Intelligence Offerings

Use Cases

Our Process

Backed by proprietary technology, data science and decades of combined industry expertise, our team has the analytical skills to produce actionable insights and program optimizations that are comprehensive and customized to your diverse business needs.

Tool Identification

We select the solutions needed to complete your intelligence reports based on your brand’s goals, needs and budget.

Setup + Data Optimization

We build robust queries and dashboards that are relevant to your business, review metrics and optimize inputs – ensuring the data are unbiased and accurate before we even begin our analysis.


We methodically analyze key competitors, media coverage, buyer behavior, message penetration, social engagement and more, measuring KPIs across verticals to give you actionable strategies that will drive program ROI.

Our Tech Stack

Brandwatch - Logo
SpyFu - Logo
Semrush - Logo
Unmetric - Logo
Critical Mention, an Onclusive Company - Logo
SparkToro - Logo
MOZ - logo
Google Analytics - Logo

Interested in working with us? Let’s talk.

Join Our Team

Ready to watch your career take off? See our openings.

Our Agency Culture

We are cross-country collaborators. We are media mavens and marketing mavericks.