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    Building bespoke, integrated programs designed to turn your brand’s vision into reality.

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    Turning brand stories into headlines that raise your profile.

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    Magnit

    Brand Evolution Meets The Evolution Of Work

    Magnit Case Study

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    Unleashing A New Pet Wellness Brand

    Silver Honey Case Study

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    Breaking Barriers: Propels Digitalization in Manufacturing

    Parsec Case Study

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    Building a Powerhouse Health Tech Brand

    Modernizing Medicine Case Study

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  • Contact Us
  • Phone Pitching Can Be a Trick or a Treat

    In our growing digital culture, people are increasingly turning towards email, text, Twitter, and Facebook as their first option for communication.  While this isn’t necessarily new or a bad thing, I still believe that picking up the phone is the most effective way for Public Relations professionals to communicate. Whether pitching a story idea or securing a briefing, more times than not, I get a response when using the phone. Everyone knows that each phone conversation can’t be successful and result in media coverage, but by the end of it, I have feedback to share with clients and colleagues. Most forms of digital correspondence do not afford the nuances of a phone conversation like tonality or free-flowing conversation. (more…)

    Matter

    October 29, 2010
    Public Relations
  • 5 Tips for Using Video in PR & Marketing

    Memo to communications professionals: If video isn’t in your PR and marketing toolkits, it should be. (more…)

    Matter

    October 27, 2010
    Press Releases, Public Relations
    best practices, marketing communications, PR, PR tools, public relations, SEO, social media, video, YouTube
  • New York Bound

    Our offices have been abuzz this week (and last week, and the week before that…) with preparations for the 2010 PhotoPlus International Conference and Expo in New York City, which takes place later this week. It’s hard to believe it has already been a year since we last descended on the Javits Center for three days of photography-related fun; but alas, here we are again. (more…)

    Matter

    October 25, 2010
    Company Culture
  • Matter Communications to Host Clients and Photography Professionals at PhotoPlus Expo in New York

    Click Here to View PDF >

    Newburyport, Mass. – Matter Communications, a full-service public relations agency specializing in high-technology and consumer markets, announced today it will host clients, media and photography professionals at booth 817 during next week’s PhotoPlus Expo in New York. In addition to staffing one-on-one press meetings on behalf of its roster of digital imaging clients and meeting with agency partners, Matter’s team of PR professionals will host an in-booth social reception on Friday, October 29 from 4:00 – 6:00 p.m. Members of the press wishing to attend the reception are asked to confirm via e-mail to [email protected]. (more…)

    Matter

    October 20, 2010
    Press Releases
  • “Never Steal a Cow From a County with Cow in its Name”

    There are more memorable quotes from the year I spent as a fledgling reporter/anchor in Coweta County, Georgia than any other period of my life. The people of Coweta have a kindness in their heart and an amazing ability to turn a phrase. What they inherently know takes most a lifetime to learn, but you have the benefit of grasping one part by scrolling down the page and reading Patty Barry’s “Listening Matters”. (more…)

    Matter

    October 19, 2010
    Public Relations
  • Grinding my gears, biweekly

    I have a problem, one that really grinds my gears! My whole life I’ve seen one version of linguistic reality, only to have my world turned upside-down recently! (more…)

    Matter

    October 4, 2010
    Public Relations

At Matter, we believe every idea deserves to be expressed with clarity, creativity and impact. With award-winning PR supported by high‑impact marketing and creative, we partner with brands to spark meaningful connections and drive measurable results.

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98 N. Washington Street
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