Month: October 2010

Phone Pitching Can Be a Trick or a Treat

In our growing digital culture, people are increasingly turning towards email, text, Twitter, and Facebook as their first option for communication.  While this isn’t necessarily new or a bad thing, I still believe that picking up the phone is the most effective way for Public Relations professionals to communicate. Whether pitching a story idea or securing a briefing, more times than not, I get a response… Read more »

New York Bound

Our offices have been abuzz this week (and last week, and the week before that…) with preparations for the 2010 PhotoPlus International Conference and Expo in New York City, which takes place later this week. It’s hard to believe it has already been a year since we last descended on the Javits Center for three days of photography-related fun; but alas, here we are again.

Matter Communications to Host Clients and Photography Professionals at PhotoPlus Expo in New York

Click Here to View PDF > Newburyport, Mass. – Matter Communications, a full-service public relations agency specializing in high-technology and consumer markets, announced today it will host clients, media and photography professionals at booth 817 during next week’s PhotoPlus Expo in New York. In addition to staffing one-on-one press meetings on behalf of its roster of digital imaging clients and meeting with agency partners, Matter’s team of PR professionals will host an… Read more »

“Never Steal a Cow From a County with Cow in its Name”

There are more memorable quotes from the year I spent as a fledgling reporter/anchor in Coweta County, Georgia than any other period of my life. The people of Coweta have a kindness in their heart and an amazing ability to turn a phrase. What they inherently know takes most a lifetime to learn, but you have the benefit of grasping one part by scrolling down the… Read more »

Grinding my gears, biweekly

I have a problem, one that really grinds my gears! My whole life I’ve seen one version of linguistic reality, only to have my world turned upside-down recently!