Category: Press Releases

GRINning From Ear to Ear: Matter Named Agency of Record

Influencer Marketing Disruptor Leverages Matter’s Expertise in Media Relations  BOSTON – July 28, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — has been named the agency of record (AOR) for GRIN, the leading influencer marketing solution for e-commerce. GRIN’s influencer marketing software platform enables brands to foster relationships with over 32 million influencers, create authentic content and generate genuine… Read more »

Media on the Move: Retail Special Edition

We’re halfway through 2020 and the coronavirus pandemic continues to dominate the retail news cycle. While it’s unclear how much permanent damage has been inflicted, current media headlines affirm that the effects of the pandemic could be long-lasting and have perpetual impacts on customer behavior and the retail sector as we know it.  Through ongoing conversations and our monthly retail reporter Q&A (latest edition here), we… Read more »

Matter Named Agency of Record for HMS

Matter has entered into a multi-year agreement to serve as the agency of record (AOR) for HMS (NASDAQ: HMSY), a healthcare technology company and leading provider of payment accuracy and population health management solutions.

Matter Unveils New Brand and Website to Amplify Integrated Agency Story

Integrated PR agency’s revitalized website and brand design reflect comprehensive offerings that help diverse brands across industries adapt to their changing environments. BOSTON – June 23, 2020 – Matter Communications – a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy – today announced the launch of its new website and brand, further highlighting its unique market position to satisfy diverse organizations’ integrated marketing needs. The… Read more »

Matter Survey Reveals Consumers Find Influencers More Helpful and Trustworthy than Brands During the Pandemic

Research from integrated PR agency highlights strong opportunities for influencer marketing across brand categories, as digital media consumption grows due to social distancing.  BOSTON – May 26, 2020 – New data released by Matter Communications – a Brand Elevation Agency specializing in PR, creative services and digital marketing – reveals consumers are spending more time and increasingly engaging with influencers on social platforms during COVID-19 social… Read more »

Matter West Continues Steady Growth with Leadership Appointments and Client Additions

Integrated PR Agency Achieves Significant Growth in Boulder, CO and Portland, OR. BOSTON – May 5, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, social media, creative services and digital marketing — has continued its momentum across Matter West in Boulder, CO and Portland, OR. The diverse group of professionals between the two offices work with clients located throughout the region including… Read more »

Matter Celebrates Earth Day’s 50th Anniversary with Continued Support of Sustainable Client and Agency Initiatives

Bags 4 My Cause: An innovative program that works directly with retailers to generate donations for local non-profits through the sale of reusable shopping bags. B4MC has supported 21,000+ local non-profits and prevented 27M+ plastic/paper bags from being used. INTURN: A one-of-a-kind, enterprise solution that empowers brands to efficiently convert slow-moving and excess inventory into working capital. INTURN ensures excess inventory ends up back in the… Read more »

Matter Expands Precision Group to Include Digital Marketing Offerings

Integrated PR Agency Launches Precision Digital for Businesses with Modest Budgets and Focused Objectives. BOSTON – April 21, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services and digital marketing — announces the expansion of its Precision group’s offerings, with the addition of digital marketing services. Working with B2B, B2C and regional businesses with modest budgets and focused needs, Precision Digital… Read more »

Matter Communications Named Agency of Record for RoadRunner Recycling

Integrated PR Agency to Support Growth of Commercial Recycling & Waste Management Startup BOSTON – April 7, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services and digital marketing — has been named the agency of record (AOR) for RoadRunner Recycling, a Pittsburgh-based startup providing custom recycling and waste solutions engineered to improve waste stream management. Matter will spearhead a PR… Read more »

Matter Launches Integrated Internal Communications Offering

Full-Service PR Agency Extends Established Employee Communications Programs to Help Clients Bolster Company Culture BOSTON – March 31, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services and digital marketing — today announced the launch of a new internal communications offering. In immediate response to client requests, Matter’s integrated marketing professionals have established a line of offerings to support effective communications… Read more »

Matter Communications Acquires Calypso, a Marketing and Branding Agency in Portsmouth, NH

Strategic Expansion into New Hampshire’s Seacoast Marks Matter’s 7th Office Nationwide BOSTON – March 3, 2020 – Matter Communications — a Brand Elevation Agency specializing in public relations, social media, creative services, and digital marketing — today announced its strategic acquisition of Calypso, a Marketing and Branding Agency based in Portsmouth, NH. Calypso has a 20-year history of serving worldwide clients in several high-profile industries, including… Read more »

Growing Cybersecurity Companies Select Matter for PR and Marketing Services

Egress Software and Perimeter 81 Join the Integrated PR Agency’s Cybersecurity Industry Client Roster. BOSTON – February 18, 2020 – Matter Communications — a Brand Elevation Agency specializing in PR, social media, creative services and digital marketing — has added two fast-growing cybersecurity firms to its client roster: London-based Egress Software and Perimeter 81, headquartered in Tel Aviv. Through customized programs that include a mix of… Read more »