Category: Press Releases

Matter’s Precision Group Adds Brands in Key Categories While Growing Awareness for Legacy Tech + Consumer Clients

Agency’s Dedicated Team for Highly Focused PR + Content Programs Celebrates Notable New Clients and Drives Media Results Across Tech, Consumer + More. BOSTON, May 31, 2023 – Matter Communications – a Brand Elevation Agency integrating PR, marketing and creative services – today announced the continued momentum of its Precision group, a PR and content division of Matter that provides highly focused programs to support brands’… Read more »

Gusto Comes Out Swinging: Team Ends Q1 with a Combo of New Video Clients + Award-winning Podcast Projects

Matter’s Creative Content House Helps Marketers Boost Brand Awareness and Reach Audiences with Video Production, Motion Graphics Design + Podcasts. BOSTON, April 12, 2023 — Gusto — a Matter company and creative content house that brings brands to life with award-winning video and podcast production — today announced its continued momentum highlighted by seven key additions to an extensive client roster of brands across healthcare, B2B technology and… Read more »

Matter Booms In B2B Tech: Adds Eight New Client Partners

Integrated Agency’s B2B Technology Team Helps Brands Successfully Navigate Evolving Buyer Behaviors and Preferences BOSTON, March 14, 2023 — Matter Communications — a Brand Elevation Agency integrating PR, marketing and creative services to tell impactful client stories that drive business results — today announced continued momentum in the B2B technology space highlighted by eight key additions to an extensive client roster across the enterprise technology spectrum. B2B buyer… Read more »

Matter Grows Health Portfolio 65% YoY With Wins in Chronic Care, Real-world Evidence, Remote Patient Monitoring + More

Agency Adds to Leadership Team to Support Clients taking on Healthcare’s Biggest Challenges BOSTON, Feb. 14, 2023 – Matter Communications – a Brand Elevation Agency that integrates PR, marketing and creative to tell clients’ unique stories and drive business results – announces the continued momentum of its Matter Health team, including the addition of innovative client partners, expansions to existing client programs and a key new… Read more »

Matter Opens Rochester Office to Support Region’s B2B Tech, Healthcare + Consumer Presence

Integrated Agency Expands Its National Footprint to Further Support Tech, Healthcare and Consumer Brands While Tapping into the Region’s Diverse Talent Base BOSTON, Jan. 10, 2023 – Matter Communications – a Brand Elevation Agency that integrates PR, marketing and creative to tell clients’ unique stories and drive business results – announces the opening of its eighth office in Rochester, NY. The opening of the Rochester location… Read more »

Matter Named a Top Place to Work by the Boston Globe for the Sixth Time

Integrated Agency Recognized Among 2022’s Best Employers in Massachusetts BOSTON, Dec. 6, 2022 – Matter Communications – a Brand Elevation Agency that integrates PR, marketing and creative services – has been named one of the Top Places to Work in Massachusetts in the 15th annual employee-based award from The Boston Globe. Top Places to Work recognizes the most admired workplaces in the state voted on by… Read more »

Rocket Fuel for Brands: MatterMKTG Ignites Marketing Engines with Integrated Campaigns

Matter’s Newly Branded Marketing Services Team Expands Its Integrated Offerings to Help Brands Break Through the Competitive Noise with a Unified Approach to Brand Strategy, Execution + Optimization BOSTON, Dec. 1, 2022 – Matter Communications – a Brand Elevation Agency that integrates PR, marketing and creative services – announces the launch of the MatterMKTG brand today. Inspired by increased demand from brands requiring holistic marketing strategy… Read more »

Despite Potential Recession, Matter Survey Finds Marketers Bullish on 2023 Budgets

89% of CMOs and Senior Marketing Executives Plan to Increase Marketing Investments for 2023, Signaling Competitive Opportunities for Brands BOSTON, Nov. 2, 2022 — Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services — today released findings from its 2023 Marketing Outlook Survey, which explored how CMOs and senior marketing executives across B2B technology, healthcare, retail, professional services and customer experience… Read more »

Matter Adds Eight Cyber + Identity Brands to Growing Portfolio

Integrated PR + Marketing Agency’s Growing Cyber Team Helps Clients Elevate Brand Awareness and Market Differentiation in Hypercompetitive Cybersecurity Sector. BOSTON, Oct. 18, 2022 — Matter Communications — a Brand Elevation Agency that integrates PR, marketing and creative services — announces its continued momentum in the cybersecurity industry highlighted by the recent addition of eight clients from across the security spectrum. From VC-backed startups and later-stage… Read more »

Matter Goes with Gusto: A Creative Content House for Brands that See the Big Picture

Integrated Agency Launches Gusto to Help Champion Brands by Telling Their Stories with Best-in-Class Video, Podcasting, Animation + Immersive Experiences.  BOSTON, September 21, 2022 – Gusto – a Matter company and creative content house specializing in commercials, branded content, podcasting, original shows, and branded entertainment – announces its brand launch today. With a team of 25 dedicated, talented professionals, Gusto does more than tell great stories… Read more »

Matter Precision Celebrates 10 Years of PR Success

Integrated Agency’s Dedicated Team for Highly Focused PR + Content Programs Marks Its 10th Anniversary Throughout August. BOSTON, August 2, 2022 – Matter Communications – a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy – announces its Precision group’s decade-long span of driving agency growth and PR successes for diverse brands. Precision is a PR division of Matter that combines full access… Read more »