Month: December 2015

3 Things to Look for When Watching a Video Sizzle Reel

At year’s end, most video production houses should be recapping their latest and greatest work into a short video for the world to see. Also known as the “sizzle reel,” this video showcases said video house’s best work and truly provides good insight into the group’s production value, quality, aesthetics, and knowledge in industry. This best-of-the-best video is ultimately edited very intentionally to project or parallel… Read more »

PR Agency Matter Communications Wins ‘Agency of the Year’ Award in 2015 Best in Biz Competition

Award Winners Selected by Top Media & Analyst Groups (Newburyport, MA) – December 4, 2015 – Matter Communications, an award-winning PR and social media firm with in-house creative services and search marketing groups, has been named a Silver Winner in the 2015 Best in Biz Awards in the PR Agency of the Year category. Best in Biz Awards are the only independent business awards program judged… Read more »

6 Best Practices for Creative Content Marketing in 2016

Here at Matter Communications – and likely similar to PR agencies globally – all of our PR professionals are busy wrapping up 2016 planning with and for their respective clients. But what separates our group of PR pros from the competition is the fact that they’re able to efficiently and effectively incorporate creative content marketing into said plans because of our in-house creative services, Studio-C by… Read more »

A Trip from PDX to NBPT: Bi-Coastal PR

Working in Matter’s Portland office has many great perks, like the city’s love of all things food, however when offered the chance to work from the Newburyport office for part of the week I jumped at the chance to spend time in company headquarters. Matter’s emphasis on bi-coastal teams brings opportunity to interact with many of our NBPT based colleagues, so settling into the office was… Read more »