Month: March 2022

Women at Matter: Working in a women-dominated industry

Date: Categories: Company Culture

In honor of Women’s History Month, our Women Professionals Circle is conducting an interview series highlighting perspectives of some of Matter’s female leaders on the issues and challenges women face in the workplace, in our culture and at home. Check out the past two conversations on Barriers + Challenges and Working + Parenting.  In our final interview, we focus on what it’s like working in a women-dominated industry, with some… Read more »

Women at Matter: Working + Parenting

Date: Categories: Company Culture

 In honor of Women’s History Month, our Women’s Professionals Circle is conducting an interview series highlighting perspectives of some of Matter’s female leaders on the issues and challenges women face in the workplace, in our culture and at home. Check out last week’s conversation on Barriers + Challenges. This week’s interview focuses on what it’s like to have two full-time jobs: working and parenting.  Question: What’s… Read more »

Women at Matter: Barriers + Challenges in the Workplace and Beyond

Date: Categories: Company Culture

In honor of Women’s History Month, our Women’s Professionals Circle is conducting an interview series highlighting perspectives of some of Matter’s female leaders on the issues and challenges women face in the workplace, in our culture and at home. After voting on which topics our group wanted the interviewees to shed light on, we’ll be focusing on “Barriers + Challenges,” “Parenting + Working,” and “Advice to Younger Women +… Read more »

Out-of-Home Advertising is Back. 3 Ways Your Brand Should Harness Its Revival.

Date: Categories: Integrated Media

Back in 2020, the future of Out-of-Home (OOH) advertising wasn’t looking so good. With exponentially fewer people out and about, OOH ad exposure all but vanished. Commuters stopped heading to the office, consumers flocked to online shopping and travelers cancelled flights, leaving highway billboards, grocery store posters and airport taxi ads unseen.   In this disrupted landscape, marketers did what we do best – we adapted… Read more »

Matter Scores for Hydroxycut on Football’s Biggest Day

Date: Categories: Press Releases

Integrated PR + Marketing Agency Tackles Brand Awareness for Weight-Loss Powerhouse Using In-Person Influencer Activations and Virtual Media Events. BOSTON, Feb. 22, 2022 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces its “Big Workout” campaign with Hydroxycut, which motivated people to stay healthy while enjoying football’s biggest event last month. One of America’s most popular… Read more »