Month: August 2021

Buyer Personas: Connecting Your Brand to Your Customers

So, you just met someone, and you’re trying to break the ice. You may start with a few questions, like: Where did you grow up? Where do you live now? What do you do for work? What do you do for fun? Each question gives you valuable information about who the person is — details that can help you make a stronger connection. For example, if… Read more »

Is your podcast a slow burner or a page turner?

The ultimate guide to releasing your branded podcast   Give your team a round of applause. Pat yourself on the back. You just finished recording and editing an entire season of your branded podcast, which is a huge friggin’ deal. And you know what? It came out pretty dang good! But wait, before you blow your entire prosecco budget prematurely, you need to know your work here isn’t done. Check this out: your great podcast deserves an equally great… Read more »

Matter Health Achieves 2X Growth Across Revenue, Staff and Client Portfolio

Integrated Agency’s Dedicated Healthcare Team Supports Growing Organizations and Industry Verticals Amidst the Past Year’s Unparalleled Innovation. BOSTON – August 10, 2021 – Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces the explosive growth of its dedicated healthcare team, Matter Health, driven by a rapidly expanding client base and demand from emerging industry verticals. As healthcare… Read more »

The Latest + Greatest from Matter Video + Audio: Q2 2021

It’s hard to believe we’ve crossed the halfway point of 2021, but here we are. And there’s so much to report. Ted Lasso Season 2. Another big win at the Oscars for Pixar with Soul walking off with two golden statuettes. Oh, and how could we not mention Loki? What a ride! And like the mythical Marvel trickster, we at Matter accomplished a lot over the course of the last few months.