Month: November 2020

Meeting 2021 Head-On: Matter’s Precision Group Secures Notable Client Wins, Expands Virtual Training

Date: Categories: Press Releases

Integrated PR Agency’s Precision Group Helps Guide Evolving Marketing Strategies for Rapid-Growth Companies Across Emerging Verticals BOSTON – Dec. 1, 2020 – Matter Communications —  a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces the success of its Precision group driven by notable client additions in key verticals and growing interest in its educational program, Matter’s Open Door. The program provides guidance and best… Read more »

Retail Therapy: Staring into Our Crystal Snow Globe to Foresee the Holiday Shopping Season

Date: Categories: Public Relations

Welcome to the first edition of Matter’s Retail Therapy, where our team of retail technology pros share industry trends and predictions straight from those who know best — our clients. If you’re in the retail industry, you know every holiday season is as unique as a snowflake. Back in 2015, buy online/pick-up in-store (BOPIS for those in the know) was fairly new in the U.S. But… Read more »

The Matter Social Second: 11.19.2020

Date: Categories: Digital Marketing

Welcome to another edition of The Matter Social Second – a monthly series keeping you informed on what’s trending in social media. Check out the latest news and insights from our social media pros. Instagram Expands Shopping Features to IGTV Instagram announced the global expansion of its Instagram Shopping service across IGTV. The platform is said to begin testing shopping in its newer feature (and TikTok rival):… Read more »

Hindsight is 2020. Moving On: Matter Announces Top Marketing + PR Trends to Watch in 2021

Date: Categories: Press Releases

Integrated Agency Shares Five Predictions for How Brands Will Forge Human Connections Across Digital Touchpoints Next Year BOSTON – November 17, 2020 – Matter Communications —  a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces its top five marketing and PR trend predictions for 2021. These insights are a direct result of the key takeaways and lessons learned from navigating 2020’s first-of-its-kind challenges… Read more »

CyberSide Chats, The Series

Date: Categories: Public Relations

Welcome to CyberSide Chats, our video interview series where we talk with business technology thought leaders about timely trends, what’s new and what’s next in the cybersecurity industry. Episode 1: Taylor Armerding In the first episode, Matter Executive Vice President and cybersecurity lead Tim Hurley recently sits down with Taylor Armerding, Security Advocate and software security blogger at Synopsys Software Integrity Group. They discussed several hot topics including ransomware, application development… Read more »

CyberSide Chats, Episode 3: Søren Laustrup

Date: Categories: Public Relations

A Conversation with Søren Laustrup Welcome to CyberSide Chats, our video interview series in which we talk about timely trends, what’s new and what’s next with business technology thought leaders in the cybersecurity industry. In Episode 3, Matter Executive Vice President and cybersecurity lead Tim Hurley sits down with Søren Laustrup, Founder and Managing Director Americas for LogPoint, a fast growing security information and event management (SIEM) provider. Tim… Read more »