Boston has had quite the 2016, so far. Over the past six months, the city has experienced incredible milestones, further raising its notoriety as “The Hub” of innovation. Not only has Boston been ranked No. 1 among the top 25 startup hubs in the U.S. (over Silicon Valley, ask Sergey), it was named the future home of GE, witnessed Salesforce’s high-value acquisition of Demandware, and will… Read more »
Last week I had the tremendous pleasure of collecting the hardware associated with our agency being named a “Top Place to Work” by the Boston Globe – for the third year in a row! – and I’m taking some time to share how a business like ours receives such an accolade. We’re in great company, and while I’m confident that others on the Globe’s list manage… Read more »
A good chunk of a PR pro’s day consists of finding creative ways to get a client’s story out there. Obtaining killer press coverage without a steady stream of company news is one of the biggest – and most exciting – challenges we face. But every-so-often, things just happen. All of a sudden you’re not creating the news, you’re typing and dialing like a mad-person reacting… Read more »
