Public Relations was not my first career choice, or so I thought. I thought that I wanted to be a lawyer, in fact I took the LSAT not once but twice, but the universe it seems had different plans. Now I find myself in a career where I represent my client’s best interest in the court of public opinion – sound familiar? I often find… Read more »
My favorite blog isn’t a newspaper site. It’s a blog by a lobster dealer who started working on the docks when he was 9 years old. Good Morning Gloucester gives a daily snapshot of life in Gloucester, Mass., the nation’s oldest fishing harbor. It’s hugely popular, with 22,000 to 30,000 page views per day.
I recently spoke with a friend who used to be a client. Neither of us is tied to the company through which we met, but we stay in touch. That company (I’ll call it ThatCo to protect the innocent) was recently included in an exposé of its industry at the hands of the Wall Street Journal. It’s the kind of story CEOs dread. The week-long series… Read more »
For years, ‘what have you been reading lately?’ has been my favorite question to ask when interviewing a potential Matter employee, to the point where I am often teased by some of my colleagues for asking that very question. Nonetheless, I have always believed that the question gives you real insight into what a person offers beyond the ABC’s (writing, organization, press and client relations) of… Read more »
