Tag: productivity tools

4 Ways to Go Beyond Reading and Watching with Interactive Content

Last week, Leo and I attended the quarterly Boston Content meet-up to engage in a discussion about Interactive Content. You’ve likely seen the term on several “trends & predictions” lists for 2016, but what is interactive content, exactly? And how can you use it to support your brand’s content marketing initiatives? Senior Content Marketing Manager at SnapApp, Lena Prickett, was the leader of the discussion and… Read more »

Ports in a storm – my favorite tools for managing information

I’ve been at Matter for almost five years and in the PR agency biz for a dozen. I can safely say that I have never experienced a busier, more demanding time than Matter is experiencing right now (yes, yes…much better than the alternative!). Between new clients, new projects, new people, multiple launches and an upcoming tradeshow (at which several of our clients will be present…oh, and… Read more »