Over the past month and a half, I hit the road for several weeks traveling on behalf of one my clients to media train local spokespeople and staff interviews with local print and broadcast outlets. The time away from home wasn’t one I initially embraced but once I was through airport security, sipping my Pumpkin Spice Latte and completed some trainings and interviews, I quickly realized… Read more »
For those of you who don’t know I’m a celebrity fanatic, always looking for the inside scoop, rumors and gossips into celebrity lives. Sunday night I tuned into the MTV Music Video Awards, just like the other 11 million viewers and witnessed Kanye West’s PR mistake. For those of you who haven’t heard yet, Kanye West interrupted Taylor Swift’s award speech during the beginning of the… Read more »
As newsrooms at print newspapers continue to shrink, we’re seeing an increased use of syndicated content in place of locally-written coverage. In addition, there are some topics that simply no longer have a reporter devoted to them, or have one reporter as opposed to two or three. For example, the Providence Journal no longer has a reporter assigned to reviewing consumer electronics. If, as a PR… Read more »
